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обсуждает сайты застройщиков и их роль в маркетинге недвижимости.","Отмечается, что большинство застройщиков предпочитают обращаться в рекламные агентства для разработки сайтов.","Обсуждается, что сайты должны решать задачу привлечения трафика и удовлетворения потребностей потребителей."]},"endTime":295,"title":"Сайт застройщика и его роль","beginTime":0},{"list":{"type":"unordered","items":["Рассматривается сайт ЖК \"Инжой\", который имеет проблемы с навигацией и логикой.","Отмечается, что сайт не решает задачу привлечения трафика и удовлетворения потребностей потребителей.","Обсуждаются проблемы с навигацией, логикой и отсутствием информации о проекте."]},"endTime":571,"title":"Анализ сайта ЖК \"Инжой\"","beginTime":295},{"list":{"type":"unordered","items":["Рассматриваются проблемы с буклетом и его использованием.","Обсуждаются проблемы с навигацией и логикой сайта, а также отсутствие информации о проекте.","Подчеркивается, что сайт не решает задачу привлечения трафика и удовлетворения потребностей потребителей."]},"endTime":1638,"title":"Проблемы с сайтом ЖК 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различных способов продаж застройщиков, включая свой отдел продаж, опен-лист и кое-эксклюзив с агентствами недвижимости.","Плюсы и минусы каждого способа, включая контроль, снижение комиссии, управление процентами и обучение персонала."]},"endTime":559,"title":"Способы продаж застройщиков","beginTime":0},{"list":{"type":"unordered","items":["Предложение нового решения, которое успешно работает на рынке недвижимости: разделение функций между отделом продаж и агентством недвижимости.","Преимущества такого подхода: безотходное производство, контроль над вторичным рынком, возможность перебрасывать персонал и снижение затрат на маркетинг."]},"endTime":786,"title":"Решение для застройщиков","beginTime":559},{"list":{"type":"unordered","items":["Предложение агентства недвижимости для застройщиков, которое включает в себя платформу обучения, работу со вторичным рынком, работу с агрегаторами и агентами без зарплаты.","Подключение всей сети из 40 офисов для продажи объекта застройщика."]},"endTime":1026,"title":"Агентство недвижимости для застройщиков","beginTime":786}],"linkTemplate":"/video/preview/16306470287637148554?channelId=d3d3LnlvdXR1YmUuY29tO1VDbExXdFI3RkRqX1JfaUQzOEpFanB3Zw%3D%3D&how=tm&text=Realtutor+%7C+%D1%88%D0%BA%D0%BE%D0%BB%D0%B0+%D0%BD%D0%B5%D0%B4%D0%B2%D0%B8%D0%B6%D0%B8%D0%BC%D0%BE%D1%81%D1%82%D0%B8+%D0%A1%D0%BC%D0%B8%D1%80%D0%BD%D0%BE%D0%B2+%D0%A1%D0%B5%D1%80%D0%B3%D0%B5%D1%8F&t=%%timestamp%%&ask_summarization=1"},"isAdultDoc":false,"cwidth":1280,"cheight":720,"cratio":1.77777,"dups":["16306470287637148554"],"episode":0,"season":0,"isEmbedOnly":false,"greenHost":"YouTube","hasTranslation":false},"2011728491956989894":{"videoId":"2011728491956989894","docid":"34-5-12-ZFCD7808B00435AE3","preview":{"posterSrc":"//avatars.mds.yandex.net/get-vthumb/4579915/3aeb5be43bd813fe804c90a4454a48ed/564x318_1"},"target":"_self","position":"7","reqid":"1746512366415339-15312167647168540515-balancer-l7leveler-kubr-yp-sas-202-BAL","summary":{"fullTextUrl":"/video/result?ask_summarization=1&numdoc=1&noreask=1&nomisspell=1&parent-reqid=1746512366415339-15312167647168540515-balancer-l7leveler-kubr-yp-sas-202-BAL&text=videoid:2011728491956989894","teaser":[{"list":{"type":"unordered","items":["Виктория 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сталкиваются с проблемой, когда количество льготных программ по ипотеке сокращается, и это может повлиять на их способность продавать недвижимость.","Основная проблема в отделах продаж - это отсутствие диагностики потребности и анкетирования входящего потока.","Это приводит к тому, что отдел маркетинга и отдел продаж часто конфликтуют из-за разных подходов к работе."]},"endTime":390,"title":"Проблемы в отделах продаж застройщиков","beginTime":0},{"list":{"type":"unordered","items":["Застройщики перегружают отделы продаж большим количеством ледов, что приводит к снижению конверсии.","Вместо того, чтобы сосредоточиться на качественных ледах, отделы продаж вынуждены обрабатывать большое количество некачественных.","Это приводит к снижению эффективности работы и недовольству со стороны отдела маркетинга."]},"endTime":614,"title":"Проблема с обработкой большого количества ледов","beginTime":390},{"list":{"type":"unordered","items":["Застройщики должны перестроить свою работу, чтобы сосредоточиться на качественных ледах и отсеивать некачественные.","Для этого им нужны инструменты для диагностики и анкетирования ледов, которые разрабатываются в новом продукте \"Агентство для застройщика\"."]},"endTime":861,"title":"Решение проблемы с обработкой 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